Gaming Guidebook

Project: Final Major Project
Role: Creative Designer
Year: 2022
The insight was to produce a campaign which relieves the stigma working class parents have on gaming their gamer children.  Whilst gaming is a popular form of entertainment for many working-class families children and is the most popular form of entertainment worldwide, 27% of gamers worldwide hide their gaming hobby from their parents with many believing time spent on gaming can be put to good use on more productive things. The direction is to create a gaming guidebook similar to the ‘for dummies books’ that parents can read.






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Calvin Kasule

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About

A vibrant and Imaginative individual hailing from London, with a deep connection to East African heritage, this young and eccentric multidisciplinary
creative strives to display a unique perspective on the world of creativity by blending diverse influences, utilising graphic and digital design to convey narratives that trancend cultural boundaries.



An individual whose work aims to generate game-changing ideas for brands whilst also exploring
different avenues of creative storytelling. A reliable and enthusiastic person who possesses the ability and desire to meet and surpass all targets,
with drive, ambition and determination.